Commission on Aging_Outreach for Emergency Preparedness Final Draft — original pdf
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BOARD/COMMISSION RECOMMENDATION Commission on Aging Recommendation Number: (20240313‐5i): Outreach for Emergency Preparedness WHEREAS, persons aged 65 and older represent the fastest‐growing age group in Austin, expanding from 55,695 (7.0% of 2010 population) to 91,733 (9.5% of 2020 population), and growing at a rate of 64.7%; and WHEREAS, feedback most often received is that Austinites, including older adults lack knowledge about where to find information related emergency preparedness, and often find themselves unprepared; and WHEREAS, in recent years, the winter storms and their aftermath raised concerns about reaching the "harder to reach" older citizens with timely information and assistance, indicating the need for a multi‐ modal approach to sharing information with older adults and their family caregivers; and WHEREAS, a multi‐modal approach to communication would require print, digital and face‐to‐face communications with attention to language access and access to individuals with disabilities. And in order to be effective, this approach would require earmarked funding for the Age Friendly Coordination team at Austin Public Health; and WHEREAS, the Commission on Aging has identified emergency preparedness as a key priority requiring ongoing multi‐modal outreach and communication multiple times each year to ensure consistent messaging and timely public awareness of essential programs and services related to preparedness for older individuals and family caregivers; and WHEREAS, community engagement with older individuals during Older Americans Month and needs assessment activities are essential to the overall public awareness of the growing population of older Austinites and their needs will require additional funding; and WHEREAS, existing effective multi‐modal outreach campaigns cost approximately $5,000 per campaign, proposed funding needs will be $30,000 for multiple emergency preparedness campaigns, Older Americans Month, and ongoing community needs assessment activities. NOW, THEREFORE, BE IT RESOLVED that the Commission on Aging encourages the Austin City Council to earmark and allocate $30,000 to support Age Friendly Plan activities, to be allocated to multiple public awareness and educational outreach events related to informing older adults in the Austin area of emergency procedures and ongoing emergency preparedness planning for older adults and their family caregivers. For: Bondi, Flatau, Adams, Angel, De Maria Nicola, Ferguson, Gonzalez, Lugo, Tyree, and Van de Putte Date of Approval: March 13th, 2024 Record of the vote: Motioned by: Flatau Seconded by: Van de Putte Against: None Abstain: None Attest: _____________________________________________ Richard Bondi, Chair Commission on Aging