Item 4 - Downtown Austin Alliance Presentation — original pdf

Backup

Downtown Commission February 18, 2026 DOWNTOWNAUSTIN UPDATESWHO WE AREOur mission is to create, preserve and enhance the vibe, vitality and value of Downtown Austin for everyone. FOUNDING: 1993 DPID TERM: 2023-2032 DPID SIZE: 600 Acres ASSESSMENT RATE: $0.0925 per $100 on commercial properties valued at more than $500,000 DOWNTOWNAUSTINFAST FACTSACTIVEURBANISM Downtown ignites, attractsand cultivates authenticarts, culture, music, natureand sense of placeSTRATEGIC PLAN PRIORITIESBUILTENVIRONMENT Downtown grows with adelightful and eclectic mixof modern investment andbeautiful public spaces,while preserving historiccharacter and funkyweirdnessMOBILITY Downtown is easier andmore enjoyable to accessand move within, hasenhanced pedestrian andtransportation facilities,and improved connectionsto neighboringcommunitiesLEADERSHIP &INFLUENCE The Downtown AustinAlliance is entrusted withthe responsibility toeffectively lead, influenceand visibly steward adowntown for allPUBLIC SPACEEXPERIENCE Downtown is clean, safeand welcoming foreveryone2023-2028PHOTO: Marina WandersPurpose Strengthen Downtown Austin as the region’s economic and cultural engine - where business, culture, and innovation thrive. By advancing inclusive economic growth, lowering barriers to entry, and supporting a vibrant street-level economy, Downtown (in return) fuels the prosperity, identity, and competitiveness of Austin as a whole. 6 DOWNTOWNAUSTIN’SECONOMICDEVELOPMENTSTRATEGYMARKET SNAPSHOT DEVELOPMENT PIPELINE COOLS, WITH MORE ANTICIPATED IN THE NEXT CYCLE Historical Development Deliveries Since 201520152016201720182019202020212022202320242025Under ConstructionPlanned02,000,0004,000,0006,000,0008,000,00010,000,000ACL AND FORMULA 1 BUOY HOTEL MARKET IN FINAL MONTHS OF 2025 Downtown Hotel Average Daily RateH1 2019H2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 2025$0$50$100$150$200$250$300Downtown Hotel Average Occupancy RateH1 2019H2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 20250%20%40%60%80%100%DESPITE HIGH VACANCY, OFFICE MARKET RATES CONTINUE TO CLIMB Downtown Office NNN Asking RentsH1 2019H2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 2025$40$45$50$55$60Downtown Office Vacancy RatesH1 2019H2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 20250%5%10%15%20%25%AVERAGE WEEKDAY EMPLOYEE FOOT TRAFFIC AT 86% COMPARED TO 2019 Average Weekday Inbound CommutersAverage Weekday ResidentsQ1 2019Q2 2019Q3 2019Q4 2019Q1 2020Q2 2020Q3 2020Q4 2020Q1 2021Q2 2021Q3 2021Q4 2021Q1 2022Q2 2022Q3 2022Q4 2022Q1 2023Q2 2023Q3 2023Q4 2023Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 2025010203040506070MULTIFAMILY OCCUPANCY SOFTENS AS 2025 CLOSES Downtown Multifamily Asking Rent per SFH2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 2025$3.0$3.2$3.4$3.6$3.8Downtown Multifamily Occupancy RateH1 2019H2 2019H1 2020H2 2020H1 2021H2 2021H1 2022H2 2022H1 2023H2 2023H1 2024H2 2024H1 2025H2 202580%85%90%95%100%VISITOR FOOT TRAFFIC AT 94% COMPARED TO 2019 Monthly Visitors Downtown1/1/20194/1/20197/1/201910/1/20191/1/20204/1/20207/1/202010/1/20201/1/20214/1/20217/1/202110/1/20211/1/20224/1/20227/1/202210/1/20221/1/20234/1/20237/1/202310/1/20231/1/20244/1/20247/1/202410/1/20241/1/20254/1/20257/1/202510/1/202501,000,0002,000,0003,000,0004,000,0005,000,000CONSUMER SPENDING DECREASED 21% YEAR-OVER-YEAR COMPARED TO 2024 Estimated consumer spending downtown for 2025 was approximately $2.16 billion, down approximately 21% from 2024. Dining and Nightlife spending remains the most prominent, accounting for approximately 20% of spending downtown. Macro-economic and geopolitical trends weighed heavily on consumer confidence in 2025; however, several economic forecasts suggest a return to normal conditions throughout 2026. WHY DOWNTOWN MATTERS+ Drives Tax Base+ Cultural Center+ Talent Cluster+ Transit Hub2019 Value Statements KEY INITIATIVES18 CONGRESSAVENUE URBANDESIGN INITIATIVETransforming the Main Street of Texas19 PROJECT SCOPE OF WORKThe first phase of the project will focusfunding on the avenue, between CesarChavez Street and Seventh Street.Design enhancements include:Expanded sidewalks toaccommodate a storefront amenityzones adjacent to the building’sfacade.Opportunity for continuouslandscaping enhancements.Programmable amenity zones foran active streetscape.Curb-protected bike lanes, ADAparking access, and flexible drop-off zones.20 An Evolving Sixth StreetDistrict Needs Assessment Initial Takeaways: Tree canopy maintenance Storefront facade improvements Lighting enhancements Placemaking & activation potential Low-cost road/sidewalk improvements Historic storytelling opportunity 21 Work to DateNational advertising campaign with France MediaShopping Center BusinessTexas Real Estate PublicationsICSC (International Council of Shopping Centers) ConferenceAustin presenceMulti-Partner CollaborationNATIONALMARKETINGEFFORTSRECENT CAMPAIGNSDOWNTOWN NEW BUSINESSES December & January Openings Tomo Mags/Cielito Lindo Cafe Paseo Black Sheep Coffee Swedish Hill Francois Van Horns Sweetwater Coffee & Tea CONSTRUCTION UPDATE DOWNTOWN AUSTIN ALLIANCE432176598DOWNTOWNPROJECTS Transformative1) I-35 CAPITAL EXPRESS CENTRAL PROJECT2025 - 2033 Anticipated ConstructionACTIVE + PLANNED PROJECTS3) PROJECT CONNECT2027 - 2033 Anticipated Construction4) CONGRESS AVENUE URBAN DESIGN INITIATIVEPhase I: 2026 - 2027 Anticipated Construction5) TEXAS CAPITOL COMPLEX2026 Anticipated Completion6) CONVENTION CENTER EXPANSION2025 - 2029 Anticipated Construction7) WATERLOO GREENWAYConfluence: 2026 Anticipated CompletionPhase III + IV: Construction Pending Funding8) EAST SIXTH STREET EVOLUTION2027 - 2029 Anticipated Construction9) SEAHOLM MULTIMODAL IMPROVEMENTS2026 - 2030 Anticipated Construction2) OUR FUTURE 35 CAP & STITCHConstruction Pending Funding10) AUSTIN AIRPORT EXPANSION*2025 - 2030 Anticipated Construction*Not visible on downtown map7Framework Goals + FY25-26 Pilot Initiatives COMMUNICATION + COORDINATION ENGAGEMENT TRANSPARENCY TRAFFIC + TRANSPORTATION LOCAL BUSINESS + COMMUNITY URBAN DESIGN + ENVIRONMENT Construction impacts and closures are proactively communicated to Downtown users. Community members are aware of ongoing projects, shared goals and long- term outcomes. People easily access and navigate downtown amid construction closures and roadway impacts. Local businesses and community members adapt and thrive despite navigating disruptions. Large-scale investments are thoughtfully designed to serve and benefit all downtown users. XOXO app + webpagewith project updatesText channel withupdates on closures orroadway disruptionsCommunication acrossexisting social mediaand newsletterplatformsForums & events tocommunicate projectplans and updates Inclusive engagementand input process onmajor design projectsPre-constructionmeetings withimpacted stakeholdersDowntown StrategicOffice formed toadvanced downtownprioritiesDowntown partnershipwith lead agencies onmajor design projects,including Congress Aveand East Sixth StreetConstruction Relief &Storefront GrantPrograms Construction zoneactivation throughmusic and public artOne-on-one businesssupport, includingmarketing & giveawaysDecember 2025 UberVoucher ProgramConvention CenterPatron Parking PilotDowntown ParkingMap integration intoXOXO appMITIGATION FRAMEWORKPILOT INITIATIVESPILOT INITIATIVESPILOT INITIATIVESPILOT INITIATIVESPILOT INITIATIVESGOALGOALGOALGOALGOALXOXO DOWNTOWN AUSTIN APP TEXT ATX to 512-890-3099 for construction updates, seasonal promotions, parking, maps & more! GET INVOLVEDDOWNTOWNDOWNTOWNAUSTINALLIANCEEXPLOREDOWNTOWNPUBLICARTPARKSGREENSPACES&PARKINGOPTIONSDOWNTOWNEVENTS© 2025 DOWNTOWN AUSTIN ALLIANCE • About theAll Rights ReservedCONSTRUCTIONUPDATESScan tosign upDOWNTOWNAUSTINCOMMUNITYSURVEYHave your voice heard.PHOTO: SABINE FLETCHER @DOWNTOWNAUSTIN | DOWNTOWNAUSTIN.COM THANK YOU