Visitor Impact Task Force - May 9, 2017

Visitor Impact Task Force Regular Meeting of the Visitor Impact Task Force - This meeting will be at the Austin Convention Center in Ballroom C

This meeting will be located at the Austin Convention Center in Ballroom C original pdf

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Visitor Impact Task Force May 9, 2017 3:00pm Austin Convention Center Ballroom C 500 E. Cesar Chavez Austin, TX 78701 CURRENT BOARD MEMBERS: Gavin Garcia - Music Industry Representative Catlin Whitington - Music Industry Representative Lulu Flores - Arts Community Representative MariBen Ramsey - Arts Community Representative James Russell - Special Events Industry Representative Julie Niehoff - Special Events Industry Representative Tom Noonan - Austin Convention & Visitors Bureau Representative Shelly Schadegg - Hotel Industry Representative Bill Worsham - Public Safety Community Representative Alyson McGee - Preservation Community Representative Dan Keshet - Parks Community Representative Mark Tester - Convention Center Representative Dewitt Peart - Downtown Commission Representative Ashwin Ghatalia - Tourism Workforce Representative Stephen Sternschein - Tourism Workforce Representative Jonathan Mahone - Community Member Representative Pam Thompson - Environmental Community Representative Skeeter Miller - Restaurant Industry Representative Richard Mendoza - Public Works Department Representative (ex-officio) AGENDA 1. CALL TO ORDER: 3:00pm 2. APPROVAL OF MINUTES a. From the May 2, 2017 meeting 3. NEW BUSINESS a. Discussion and possible action regarding the final meeting and location. 4. OLD BUSINESS a. Discussion and possible action to make recommendations from initial ideas from each Task Force member to recommend to City Council in future report. 5. CITIZEN COMMUNICATION: GENERAL a. Citizens wishing to speak will need to sign up ten minutes before the meeting calls for Citizen Communications at 5:30pm. Citizen communications will be limited to the first ten speakers and each citizen communicator will be given three minutes to speak. 6. FUTURE AGENDA ITEMS a. Discussion and possible action to make recommendations on items for future agendas. 7. ADJOURNMENT The City of Austin is committed to compliance with the American with Disabilities Act. Reasonable modifications and equal access to communications will be provided upon request. Meeting locations are planned with wheelchair access. If requiring Sign Language Interpreters or alternative formats, please give notice at least 2 days (48 hours) before the meeting date. Please call Larry Schooler at Communication and Public Information Office Department, at 512.974.6004, larry.schooler@austintexas.gov for additional information; TTY users route through Relay Texas at 711. For more information on the Visitor Impact Task Force, please contact Felicia Ojeda at 512.404.4022, felicia.ojeda@austintexas.gov.

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Approved Minutes original pdf

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Visitor Impact Task Force May 9, 2017 3:00pm Austin Convention Center Ballroom C 500 E. Cesar Chavez Austin, TX 78701 MINUTES In Attendance: Gavin Garcia - Music Industry Representative Catlin Whitington - Music Industry Representative Lulu Flores - Arts Community Representative MariBen Ramsey - Arts Community Representative James Russell - Special Events Industry Representative Julie Niehoff - Special Events Industry Representative Tom Noonan - Austin Convention & Visitors Bureau Representative Shelly Schadegg - Hotel Industry Representative Bill Worsham - Public Safety Community Representative Alyson McGee - Preservation Community Representative Dan Keshet - Parks Community Representative Mark Tester - Convention Center Representative Dewitt Peart - Downtown Commission Representative Ashwin Ghatalia - Tourism Workforce Representative Stephen Sternschein - Tourism Workforce Representative Jonathan Mahone - Community Member Representative Pam Thompson - Environmental Community Representative Absent: Skeeter Miller - Restaurant Industry Representative Richard Mendoza - Public Works Department Representative (ex-officio) Staff and Others In Attendance: Mark Washington, ACM Larry Schooler, CPIO, Facilitator Carla Steffen, Austin Convention Center Department Felicia Ojeda, Austin Convention Center Department Bill Bunch Rebecca Melancon, Local Businesses Dan Gillotte, Local Businesses Fred Schmidt, Local Businesses Scott Joslove, THLA Nachele Groomes Zenobia C. Joseph, Capital Metropolitan Transportation Authority Staff and Others In Attendance: (con’t) Jim Innes, Convention Center Expansion Nailahl Sankofa, Palm Sq. item & Visitor Impact TF Demo Suzanne Erickson, Convention Center Expansion Scott Johnson, Citizen AGENDA 1. CALL MEETING TO ORDER a. Meeting called to order at 3:14pm by Chair James Russell 1. Approval of Minutes from May 2, 2017 Meeting, all voters approved minus Julie Niehoff, Tom Noonan, Alyson McGee, Ashwin Ghatalia, and Stephen Sternschein (due to absence of May 2, 2017 meeting) and the absence of Task Force Members, Skeeter Miller and Richard Mendoza. 2. NEW BUSINESS a. Task Force discussed and voted for an additional meeting schedule for May 16, 2017- (Voted, YES to meet May 16, 2017) i. May 16 and May 23 meeting will be located at the Hyatt Regency Austin 3. OLD BUSINESS a. Larry Schooler discussed the Austin Convention Center Expansion and allowed the Task Force members (Tom Noonan, Alyson McGee, Ashwin Ghatalia, and Stephen Sternschein) for their vote on the recommendation. 4. CITIZEN COMMUNICATION: 4:35pm a. Zenobia C. Joseph, Capital Metropolitan Transportation Authority b. Nailahl Sankofa, Palm Sq. item & Visitor Impact TF Demo 5. OLD BUSINESS – resumed a. Discussion on TPID (Tourism Public Improvement District) 6. CITIZEN COMMUNICATION: 5:30pm a. …

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Austin Convention & Visitors Bureau research sources original pdf

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The Austin CVB sources research from multiple organizations and companies. For annual Economic Impact (travel spending, taxes, etc…) we source the Economic Development and Tourism Division of the Office of the Governor. The report is generated on their behalf by Dean Runyan Associates. https://travel.texas.gov/tti/media/PDFs/TXImp15pRev2_1.pdf Austin-Round Rock, TX MSA pg. 41. Dean Runyan Associates: www.deanrunyan.com Dean Runyan Associates has worked for 25 years to assist with market research, planning and economic analysis for travel, tourism, recreation, and education projects. Our emphasis is on facilities and destination locations that seek economic or market information for planning, marketing, policy, evaluation and/or design. Projects range from the individual facility or event level to states and the nation. We feel that our work is an important sector of our economy and society. Our nation faces serious challenges balancing the needs of our natural areas with the imperatives of economic growth and job creation. Moreover, changing economic conditions and the dynamics of energy costs are particularly important to the travel and recreation industry. This turmoil notwithstanding, the recreation and tourism industry remains one of the most significant industries worldwide, and a leading growth sector in North America. Their focus is on helping travel industry businesses, attractions and destination communities that face these opportunities and challenges. Clients include- Arizona Office of Tourism, California Travel and Tourism Commission, Colorado Tourism Commission, Texas Tourism, Seattle, Sonoma, Spokane, US National Park Service. For jobs data we source the US Bureau of Labor Statistics. https://www.bls.gov/ Domestic visitation data (including profile, volume, etc..) is again sourced from the Economic Development and Tourism Division of the Office of the Governor. The research is generated on their behalf by D.K. Shifflet & Associates, Ltd. https://travel.texas.gov/tti/media/PDFs/2015-Hill-Country-Region_2.pdf - Austin- Round Rock TX MSA data begins on pg. 15 and Methodology pg. 29 DK Shifflet: www.dkshifflet.com DK Shifflet boasts the industry’s most complete database on U.S. resident travel both in the U.S. and worldwide. We collect data monthly from a U.S. representative sample adding over 60,000 traveling households annually. We’re dedicated to providing the highest-quality travel and traveler research. And have been since 1982. Clients include- Visit California, Delaware, Visit Florida, Georgia, Hawai'i Tourism Authority, Texas Tourism, Atlanta, Choose Chicago, Cleveland, Durham, NC, Los Angeles, Best Western, San Antonio, New Orleans. International visitation is sourced from several organizations and companies. Oxford Economics Global City Travel Report, the Economic Development and Tourism Division of the Office of the …

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Austin Convention Center Long Range Master Plan original pdf

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Prepared byConventional Wisdom Convention ConsultantsJohnson Consulting Market Analysis ConsultantsExecutive SummaryA brief story about the long range vision for the Austin Convention Center and the journey taken to develop this report.ContextA look at the current site and adjacent land uses surrounding the Convention Center and a comparative analysis of the Austin Convention Center and its main competitors for convention and trade show business.Comparative AnalysisA market-based analysis of the Austin Convention Center compared to key competitor cities.MethodologyAn introduction to the project parameters and the team’s approach to developing the Long Range Strategy.Expansion OptionsMany options were explored and considerations given to the possible impact of each scenario for the City of Austin, Austin Convention Center Department, and downtown stakeholders. The resultant long range plan is a win-win vision for the City and its constituents. FOR THE CITY OF AUSTIN, AUSTIN CONVENTION CENTER DEPARTMENTLONG-RANGE Long-Range Strategy Plan Recommendations 3Executive SummaryThe VisionThe vision for the future of the Austin Convention Center extends beyond the walls of the facility itself and includes the businesses, residents, public agencies and other stakeholders of Austin’s downtown southeast end. The future development and success of the Convention Center cannot be fully realized without the future development and success of the “Convention Center District.” This Long-Range Master Plan illustrates a best-case scenario for the expansion of the Convention Center’s facilities, public/private development of the Convention District, and improvements to existing infrastructure.The impact of the tourism and hospitality industry to the City of Austin is signifi cant. The 2013 economic impact for Austin reported by the State of Texas Offi ce of the Governor, Economic Development and Tourism estimates $5.5 billion in local spending by visitors, approximately 45,000 jobs, and local tax revenues of $121 million. Those local tax revenues include Hotel Occupancy Tax, which supports the Convention Center and Tourism and Marketing eff orts, as well as an estimated $25-30 million in sales tax revenues for the City of Austin’s General Fund. The Convention Center’s continued success positively impacts the tourism and hospitality industry, which ultimately contributes to building a vibrant, resilient, and diverse economy, as envisioned by the City of Austin’s Imagine Austin comprehensive plan. The Austin Convention Center serves a wide variety of users throughout its annual events calendar including conventions, trade and consumer shows, and a variety of local public events. Professional organizations representing Convention Planners and Meeting Planners select locations based on the total package available within …

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Destination Experience Satisfaction Study original pdf

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© 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Austin, TX 2016 Destination Experience Satisfaction StudySM 1 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. 818 791 845 803 850 839 782 802 780 841 789 838 816 763 797 775 841 782 837 820 743 5006007008009001000OverallSatisfactionTravel/ArrivalLodging¹InfrastructureFood &Beverage²Activities³Cost & FeesAustin, TXSouthwestIndustryAustin, TX (##%) = Contribution to index or measure, may not add to 100% due to rounding. ¹Excluding those who have a personal residence or stayed with friend(s)/relative(s) at the destination. ²Excluding those who only purchased food and/or beverage at a grocery store. ³Based to those who had a cultural, entertainment, sightseeing, sports and adventure, and/or convention/conference experience. 818 811 807 803 802 801 797 783 500600700800900Austin, TXDallas, TXSan Antonio, TXOklahoma City, OKSouthwestFort Worth, TXHouston, TXPhoenix, AZDef. Will Return 74% 70% 70% Def. Will Not Return 1% 1% 1% Def. Will Recommend 62% 58% 63% Def. Will Not Recommend 1% 2% 2% High Attachment 50% 39% 39% Medium Attachment 40% 42% 43% Low Attachment 11% 19% 18% Trip Type: Leisure 72% 74% 79% Trip Type: Business 28% 26% 21% Business Travelers that Extended Trip for Leisure 59% 50% 49% Destination Performance Overall Satisfaction Ranking by Region City Region Industry Key Diagnostics 54% 79% 70% 47% 37% 47% 80% 65% 45% 37% 48% 81% 65% 42% 31% 0%20%40%60%80%100%CulturalEntertainmentSightseeingSports & AdventureConference/ConventionAustin, TXSouthwestIndustryDestination Activity Types Experienced 2 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Variety of food and beverage choices 8.54 0.15 ▲ 0.12 0.00 Quality/Taste of food and beverage 8.54 0.14 0.15 ▲ 0.00 Convenience of location of food and beverage outlets 8.45 0.09 0.07 0.00 Courtesy of food and beverage staff 8.48 0.11 0.18 ▲ 0.00 Overall food and beverage experience 8.56 0.11 0.12 ▲ 0.00 Availability of public transportation 7.88 0.08 (0.03) 0.00 Cleanliness of the metropolitan area 8.15 0.23 ▲ 0.41 ▲ 0.00 Safety/Security of the metropolitan area 8.14 0.24 ▲ 0.34 ▲ 0.00 Clarity of signage/directions 8.07 0.09 0.13 0.00 Availability of public facilities 7.93 0.09 0.22 ▲ 0.00 Overall metropolitan area infrastructure 8.22 0.19 ▲ 0.27 ▲ 0.00 Availability of lodging 8.39 (0.04) (0.03) 0.00 Quality of lodging 8.52 0.09 0.11 0.00 Variety of lodging options 8.38 0.03 0.02 0.00 Convenience of lodging locations 8.51 0.05 0.03 0.00 Overall …

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Destination Experience Satisfaction Study2 original pdf

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A Global Marketing Information Company jdpower.com 2016 Destination Experience Satisfaction StudySM EXECUTIVE SUMMARY October 2016 Global Travel and Hospitality 1 © 2016 J.D. Power and Associates. All Rights Reserved. 2016 Destination Experience Satisfaction Study Table of Contents Introduction and Background ............................................................................................................................................................................ 2 Study Methodology Overview ............................................................................................................................................................................ 2 Destination Experience Satisfaction Study at a Glance ............................................................................................................................ 5 Industry Performance ...................................................................................................................................................................................... 5 2016 Key Facts and Figures ........................................................................................................................................................................... 5 Study Overview ........................................................................................................................................................................................................ 7 Industry Overview ................................................................................................................................................................................................ 11 Regional Summary........................................................................................................................................................................................... 11 Highest-Ranked Destinations...................................................................................................................................................................... 12 Region: Midwest ............................................................................................................................................................................................... 13 Region: Northeast/Mid-Atlantic ................................................................................................................................................................ 15 Region: South ..................................................................................................................................................................................................... 17 Region: Southwest ........................................................................................................................................................................................... 19 Region: West ...................................................................................................................................................................................................... 21 Visitor Spend ........................................................................................................................................................................................................... 24 Attachment, Loyalty, and Advocacy ............................................................................................................................................................... 27 Trip Type: Business and Leisure Travelers ................................................................................................................................................ 31 Destination Activities........................................................................................................................................................................................... 34 Trip Planning ........................................................................................................................................................................................................... 38 Appendix ................................................................................................................................................................................................................... 41 Sample Methodology ...................................................................................................................................................................................... 41 Index Model ........................................................................................................................................................................................................ 44 Counts ................................................................................................................................................................................................................... 49 Global 10-Point Response Scale ................................................................................................................................................................. 52 Questionnaire .................................................................................................................................................................................................... 54 2 © 2016 J.D. Power and Associates. All Rights Reserved. 2016 Destination Experience Satisfaction Study Introduction and Background The J.D. Power 2016 Destination Experience Satisfaction StudySM (DESS) analyzes travelers’ responses to more than 130 questions regarding their entire destination experience, from trip planning to cost and fees. The 2016 study includes 50 officially ranked destinations located within five regions of the United States: Midwest, Northeast/Mid-Atlantic, South, Southwest, and West. The Destination Experience Satisfaction Study, in its first year of publication, provides a single measure with which to assess the levels of overall satisfaction among the top 50 U.S. metropolitan areas based on the experiences of travelers who visited that metropolitan area within 60 days of being surveyed. The study highlights relevant trends and provides insights to help drive performance improvement initiatives and increase traveler satisfaction. The objectives of this annual study are to:  Determine the critical factors that drive satisfaction among visitors  Establish the relative importance of each factor to overall satisfaction  Determine the performance of major U.S. metropolitan areas based on a single measure  Analyze the relative strengths and weaknesses for each destination included in the study  Provide detailed competitive benchmarking  Track industry and region performance on an annual basis J.D. Power developed its index methodology in the early 1980s based on the premise that a number of drivers influence customer satisfaction. These drivers—called attributes—are grouped into subcategories—called factors—which are determined based on J.D. Power’s knowledge of the particular market and extensive pilot study …

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DMO Organizational and Financial Profile Study original pdf

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WWW.DESTINATIONMARKETING.ORGFULL REPORT2015 DMO ORGANIZATIONAL & FINANCIAL PROFILE STUDY 2015 DMO Organizational & Financial Profile Study Full Report Destination Marketing Association International 2025 M Street, NW, Suite 500 Washington, DC 20036 USA www.destinationmarketing.org Tel: +1.202.296.7888 © 2015 Destination Marketing Association International. All rights reserved. This report is intended for the private, confidential use of destination marketing organizations (convention and visitor bureaus) and may not be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by an information storage and retrieval system, without permission in writing from the publisher. Executive Summary Executive Summary 2015 DMO Organizational & Financial Profile Study 2 The 2015 DMO Organizational and Financial Profile Study is the most comprehensive benchmark study on DMO structures and organizational practices in the destination marketing sector today. This biennial survey of DMOs produces a series of core organizational metrics for peer comparison and to assist in the development, strategies and management of all DMOs. A total of 246 DMOs from the United States, Canada and Bermuda participated in the 2015 program. This study is made available by the Destination Marketing Association International (DMAI), which protects and advances the success of official destination marketing organizations worldwide. DMAI thanks all of the respondents for their invaluable contribution to this study. The following Executive Summary content provides some key highlights at an industry-wide level. Detailed results and findings of the entire 2015 survey are presented in the main body and appendices of this report. Additionally, customized searches of findings and benchmarks for specific DMO peer groups can be generated from the searchable report tool product that accompanies this report. 2015 DMO INDUSTRY AVERAGES Annual Budget DMO budgets on average continue an upward trend since 2011, reaching their highest level at $3.39 Million in 2015. Significant growth in average DMO budgets was recorded between 2013 and 2014. Executive Summary 2015 DMO Organizational & Financial Profile Study 3 Funding / Revenue Most DMOs surveyed continue to receive the vast majority of their funding from public sources. Smaller (less than $1 Million) and mid-sized ($1 Million to $5 Million) budget DMOs reported receiving approximately 90% of their total funding from public sources. More than 87% of DMOs reported receiving hotel room tax revenue, by far the leading source of public investment. Tourism Improvement District/Marketing District/Voluntary Assessments are rapidly growing as a revenue source, with 14% of DMOs receiving these funds. …

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Economic Impact of Travel on Texas original pdf

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The Economic Impact of Travel on Texas 1994-2015p Prepared for Texas Tourism Office of the Governor Texas Economic Development & Tourism July 2016 This page intentionally blank THE ECONOMIC IMPACT OF TRAVEL ON TEXAS 1994-2015p Texas Tourism Office of the Governor Economic Development & Tourism Primary Research Conducted By: Dean Runyan Associates Portland, Oregon July 2016 This page intentionally blank DEAN RUNYAN ASSOCIATES PAGE i -4%-2%0%2%4%6%US RealUS CurrentTX RealTX CurrentEXECUTIVE SUMMARY This report describes the economic impacts of travel to and through Texas and the state’s metropolitan areas, tourism regions, counties, and selected cities and places. The estimates of the direct impacts associated with traveler spending in Texas were produced using the Regional Travel Impact Model (RTIM) developed by Dean Runyan Associates. The estimates for Texas are comparable to the U.S. Travel and Tourism Satellite Accounts produced by the Bureau of Economic Analysis. The estimates of spending, earnings, employment and tax receipts are also used as input data to derive estimates of other economic measures, such as gross domestic product and secondary effects. THE RATE OF GROWTH OF THE TEXAS TRAVEL INDUSTRY SLOWED IN 2015, FOLLOWING FOUR YEARS OF EXPANSION  Current spending decreased by 2.2 percent in 2015, compared to a 4.8 percent increase in 2014.  Real spending (adjusted for inflation) increased by 2.7 percent in 2015, compared to 4.7 percent the preceding year.  Room demand increased by 0.7 percent, compared to 4.8 percent in 2014.  State and local tax revenue generated by travel spending increased by 4.9 percent in 2015, compared to the previous 6.1 percent. However, growth in travel generated employment and earnings remained strong. Employment increased by 3.5 percent for the year, similar to the 3.7 percent per year annual average since 2010. This is not necessarily an inconsistency as changes in employment in the travel industry typically lag changes in visitor volume and spending. THE EFFECT OF MOTOR FUEL PRICES ON TRAVEL SPENDING Between 2010 and 2014, expenditures on motor fuel constituted between 17 and 20 percent of all travel spending in Texas. In 2015, spending on motor fuel constituted only 12.6 percent due to the sharp decrease (25 percent) in the price of motor fuel. This explains the difference between the current spending decrease of 2.2 percent for the year and the 2.7 percent increase in real, inflation-adjusted spending.1 1 Because virtually all Texas counties and cities were affected by the …

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Task Force Member Input original pdf

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Visitor Impact Task ForceCity Directives and Impacts Tourism Impact•Impact of Tourism on Infrastructure: General Tourism, Activities -24M to 30 M where do they stay?-what do they visit-Need data: -to evaluate Transport, Safety, Capacity*-Impact on city districts, services•Impact of Tourism on Infrastructure Convention Center-85% of the attendees in Down Town area:-Positive Impact on Down Town Businesses( Future?)-Pedestrian Comfort , City Attractions, History, Museums, Parks Entertainment-Expansion Plans•Impact of Tourism : Events-Traffic, Safety, Logistics-City waivers and co-sponsors –(Funding?)* e.g. Increasing population creates park capacity problems Austin Visitor Impact•HOT Use: Allocations per Tax code-Increasing Tourism proportionally incremental allocations-Citizen /Interest Group Request More Funding-Gap exists between Requests and Fund Allocations-Requests Merit Serious Consideration•HOT Use: Per code Major Allocation both Base and Incremental to Convention Center•HOT Use : Reevaluate Tax code e.g. Use 2015 as base line-Increased Funding Available to Cultural Heritage, Tourism Promotion, Historic Preservation, Music, Art etc.** Even with Extra Funding -Gap Remains-Transportation needs work with Transport Agencies-Event Funding Need alternatives per City Staff Austin Convention Center Expansion•Austin Convention Center one of the smallest compared to competition•Hotel Owners in favor of expansion•34% business lost due to unavailability of convention center•Convention Center fully occupied (@65%) in 2015•Option 2b is preferred•Total cost $600M+•Increased Revenue for City, Convention center and Hotels•Does Design take care of traffic, green and open spaces and business community needs fully? –Citizen Requests•Convention business less sensitive to economic downturns ? Austin Convention Center Expansion•Convention Center Expansion:-requires all of the 351 allocation, -it requires 2% additional HOT 17% •The 17% Tax allows increased finding for other areas but does not fill the gap•Current convention center will cater to 91% of the conventions for the size of the conventions•Operating costs for enlarged convention center ???•Convention Center as Cost Center??? Other•Use $1M for series of projects mandated by City council-Allocation for Maywood Park included•Artist concerns –poverty level, health care and transportation•Business community’s concerns•Ensure success of Brand Austin,•Austin Tourism Promotion

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Tax Code Chapter 351 original pdf

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TAX CODETITLE 3. LOCAL TAXATIONSUBTITLE D. LOCAL HOTEL OCCUPANCY TAXESCHAPTER 351. MUNICIPAL HOTEL OCCUPANCY TAXESSUBCHAPTER A. IMPOSITION AND COLLECTION OF TAXSec. 351.001. DEFINITIONS. In this chapter:(1) "Municipality" includes any incorporated city, town, or village.(2) "Convention center facilities" or "convention center complex" means facilities that are primarily used to host conventions and meetings. The term means civic centers, civic center buildings, auditoriums, exhibition halls, and coliseums that are owned by the municipality or other governmental entity or that are managed in whole or part by the municipality. In a municipality with a population of 1.5 million or more, "convention center facilities" or "convention center complex" means civic centers, civic center buildings, auditoriums, exhibition halls, and coliseums that are owned by the municipality or other governmental entity or that are managed in part by the municipality, hotels owned by the municipality or a nonprofit municipally sponsored local government corporation created under Chapter 431, Transportation Code, within 1,000 feet of a convention center owned by the municipality, or a historic hotel owned by the municipality or a nonprofit municipally sponsored local government corporation created under Chapter 431, Transportation Code, within one mile of a convention center owned by the municipality. The term includes parking areas or facilities that are for the parking or storage of conveyances and that are located at or in the vicinity of other convention center facilities. The term also includes a hotel owned by or located on land that is owned by an eligible central municipality or by a nonprofit corporation acting on behalf of an eligible central municipality and that is located within 1,000 feet of a convention center facility owned by the municipality. The term also includes a hotel that is owned in part by an eligible central municipality described by Subdivision (7)(D) and that is located within 1,000 feet of a convention center facility.(3) "Eligible coastal municipality" means a home-rule municipality that borders on the Gulf of Mexico and has a population of less than 80,000.(4) "Hotel" has the meaning assigned by Section 156.001.(5) "Tourism" means the guidance or management of tourists.(6) "Tourist" means an individual who travels from the individual's residence to a different municipality, county, state, or country for pleasure, recreation, education, or culture.(7) "Eligible central municipality" means:(A) a municipality with a population of more than 140,000 but less than 1.5 million that is located in a county with a population of one million …

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Texas Tourism and MSA original pdf

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2015 TEXAS TOURISM REGION AND MSA VISITOR PROFILEHILL COUNTRY REGIONMSA:Austin-Round Rock Year-End 2015 Texas Tourism Regions and MSA ProfileHILL COUNTRY REGIONJeffrey EslingerDirector, Account ServicesD. K. Shifflet & Associates, Ltd.1749 Old Meadow Rd, Suite 425McLean, Virginia 22102Tel.: +1.703.536.8500 www.dksa.com2Texas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved. 3Table of ContentsObjectivesHill Country RegionHill Country Region Data TablesHill Country Region Executive Summary7-89-12Austin-Round Rock, TX MSAAppendix201354Texas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved.Austin-Round Rock, TX MSA Executive Summary14-15Austin-Round Rock, TX MSA Data Tables16-19User’s Guide21-23Statistical References24Research Methodology25 4ThedataaremadeavailablebyD.K.ShiffletandAssociates,Ltd,throughitsDIRECTIONSsyndicatedtravelertrackingsystem.ItprovidesanaccuraterepresentationofdomestictravelpatternstoTexas’TourismRegionsandMSAs.Texas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved.Objectives of this report…TheobjectiveofthisreportistoprovidecomprehensiveandreliabletravelinformationforeachofTexas’sevenTourismRegionsandindividualMetropolitanStatisticalAreas(MSAs)withineachTourismRegion.AnMSAisageographicalregiondefinedbytheU.S.OfficeofManagementandBudget(OMB)asoneormorecountieshavingalargecentralpopulationareaandbeingrelatedtothecentralpopulationareabyeconomic,geographic,andotherfactors.NoteveryTexascountyisinanMSA.Thedataarepresentedinauser-friendlymannertoallowdecisionmakerstofullyunderstandtravelpatternsintheirmarketandtohelpthemdesignspecificstrategiesfortheirproduct.How to read this report 5DataHill Country Tourism Region ProfileTexas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved. 6Hill Country Tourism RegionTexas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved. Hill Country Region Executive Summary7Texas Destinations 2015 prepared for The Office of the Governor, Economic Development & Tourism Division.Copyright © 2016 D. K. Shifflet & Associates, Ltd. All rights reserved.Highlights of Visitors to the Hill Country RegionTexans generated 69.4% of Person-Days to the Hill Country Region; Non-Texans 30.6%Top 3 Texan origin DMAs (Houston, San Antonio, Dallas-Fort Worth); Non-Texan DMAs (New York, San Francisco-Oakland-San Jose, Los Angeles)Leisure travel represented 73.5% of Person-Days to the Hill Country Region; Vacation 25.2% and Non-Vacation 48.3%Business travel represented 26.5% of Person-Days to the Hill Country Region; Meetings 13.1% and Transient 13.4%Activity categories participated: Attractions 17.2%, Culture 28.8%, Family/Life Events 34.5%, Libation/Culinary 27.6%, Nature 15.6%, Outdoor Sports 9.9%, General 39.8%Average Party Size (Adults and Children) 1.77 personsAverage Length of Stay was 1.96 days (overnight and days); 2.47 nights (overnight only).82.8% traveled by Auto; 15.6% by Air Average distance traveled 434 milesAccommodation Type: Paid 65.3%; Non-Paid 34.4%; Other Overnight 0.3%Average Per Person Per Day Spending $127.40Average Age 45.9 yearsAverage Household Income $99,801Employment: Employed 68.9%, Retired 14.8%, Not Employed 16.3%Marital Status: Married 62.8%, Never Married 27.1%, Divorced/Widowed 10.1%Children in Household: Yes 35.6%, No 64.4% Hill Country Region Executive SummaryVolume/ShareThe …

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The JD Power Report original pdf

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© 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. 2016 YTD Rank Charts – Southwest 2016 Destination Experience Satisfaction Study 2 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Southwest 3 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Satisfaction – Southwest 818 811 807 803 802 801 797 783 500600700800900Austin, TXDallas, TXSan Antonio, TXOklahoma City, OKSouthwestFort Worth, TXHouston, TXPhoenix, AZ1 2 3 4 - 5 6 7 Overall Satisfaction Index (based on a 1,000 point scale) 4 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Travel/Arrival Experience – Southwest 800 791 788 780 776 776 771 769 500600700800900Oklahoma City, OKAustin, TXDallas, TXSouthwestPhoenix, AZSan Antonio, TXFort Worth, TXHouston, TX1 2 3 - 4 4 6 7 Overall Travel/Arrival Index (based on a 1,000 point scale) 5 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Activities Experience – Southwest 839 831 819 816 809 808 807 805 500600700800900Austin, TXSan Antonio, TXDallas, TXSouthwestHouston, TXFort Worth, TXOklahoma City, OKPhoenix, AZ1 2 3 - 4 5 6 7 Overall Activities Index (based on a 1,000 point scale) 6 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Lodging Experience – Southwest 858 847 845 845 841 838 834 826 500600700800900Fort Worth, TXDallas, TXAustin, TXSan Antonio, TXSouthwestHouston, TXOklahoma City, OKPhoenix, AZ1 2 3 3 - 5 6 7 Overall Lodging Index (based on a 1,000 point scale) 7 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Infrastructure Experience – Southwest 803 799 792 790 789 786 785 770 500600700800900Austin, TXDallas, TXSan Antonio, TXOklahoma City, OKSouthwestFort Worth, TXHouston, TXPhoenix, AZ1 2 3 4 - 5 6 7 Overall Infrastructure Index (based on a 1,000 point scale) 8 2016 Destination Experience Satisfaction Study © 2016 J.D. Power and Associates. All Rights Reserved. CONFIDENTIAL & PROPRIETARY—For Internal Use. Overall Food & Beverage Experience – Southwest 861 850 843 838 836 832 831 820 500600700800900San Antonio, TXAustin, TXDallas, TXSouthwestOklahoma City, OKHouston, TXFort Worth, TXPhoenix, AZ1 2 3 - 4 5 6 7 Overall Food …

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