Item 5. Presentation on Creative Reset Phase I — original pdf
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Arts, Culture, Music and Entertainment 2025 - 2026 Funding Guidelines Presented by Morgan Messick Assistant Director, Office of Arts, Culture, Music and Entertainment (ACME) ESB-MACC Board| October 1, 2025 The Creative Reset: Phase I - Engagement Major Enhancements, Based on Feedback Guidelines User Experience Single guideline document, with standardized definitions, formatting, and department processes/policies More funding levels are available for individual artists across all programs Universal Appeals process for ACME programs Established policies on double dipping/conflict of interest, in response to Audit concerns Stacked application launch, with a single intake form entry point Measuring Program Impacts Category What the City Measures Metrics Reach & Engagement Community reach and public participation Attendance counts, demographic data Promotion Visibility and marketing efforts Event flyers, social media screenshots, VisitAustin.org listings, marketing plan analytics Impact Access Expression Resiliency Economic and cultural benefits for the creative workforce Number of jobs supported, amount of funding distributed Accessibility and inclusion for audiences and participants Diverse locations, ADA features, free/low-cost tickets/creative space, multilingual options Support for authentic artistic and cultural expression Artist reflections, new work created, creative risks taken Organizational growth, adaptability, or long- term community benefit beyond City funding New partnerships, diversified revenue, business training and professional development Thrive Grant Applications open every two years; 24-month grant agreement term Applicant Maximum Total Award Annual Award Cap Nonprofit Arts Organization with Creative Space Non-Profit Arts Organization without Creative / Cultural Space Up to $250,000 total over 2 years Up to $125,000 per year Up to $170,000 total over 2 years Up to $85,000 per year Elevate Grant Applications open on a year; 12-month grant agreement term Applicant Award Amount 501(c)(3) Arts Nonprofit operating budget greater than $300,000 Award up to $80,000 operating budget of $100,001 to $299,999 Award up to $60,000 operating budget of $50,001 to $100,000 Award up to $50,000 operating budget under $50,000 Award up to $30,000 State of Texas Nonprofits/Arts Group operating budget of $50,001 to $299,999 Award up to $40,000 operating budget under $50,000 Award up to $30,000 Individual Artist Minimum two-year production history in Austin Award up to $30,000 Nexus Grant Applications open twice a year; 12-month grant agreement term Applicant Award Amount Individual Artists/Arts Groups (Min 1 year Experience) $5,000 OR $10,000 Austin Live Music Fund Applications open every year; grant agreement term varies from 12 to 24-months For-Profit Applicant Award Amount Professional Musician & Independent Promoter $20,000 with 24-month Grant Agreement term Professional Musician & Independent Promoter $5,000 with 12-month Grant Agreement term Live Music Venue with at least a $60,000 operating budget $70,000 with 12-month Grant Agreement term Heritage Preservation Grants Grant Awards are for one and two-year terms and are based on the amount the awardee selects in their application that most appropriately matches their needs. Project TypesAward Amount & TermsHeritage Events (Local, State, or NationalDesignated Historic Location) Up to $150,000 with 12-monthGrant Agreement term Heritage Events (Eligible Properties Pursuing aDesignation; or Historic Location with NoDesignation) Up to $50,000 with 12-monthGrant Agreement term Capital Improvement Projects Up to $250,000 with a 24-monthGrant Agreement term Creative Space Assistance Program Grant Awards are for a one-year term. Nonprofit or For-Profit Creative Space Award Amount At least a $60,000 operating budget required: Live Music Venue Performance Venue / Theatre Museum / Art Gallery Multi-Use $60,000 Applicant Eligibility - CSAP Eligible Applicants Creative space must meet the definition of either a Live Music Venue, Performance Venue / Theatre, Museum / Art Gallery, or Multi-Use (see definitions) Must provide evidence of commercial property site control, including an existing, fully executed lease or lease offer Commercial Property must be in Austin or its ETJ (see definition) Commercial Property must be zoned appropriately for intended use as a commercial creative space where people from the public can gather Ineligible Applicants City-run/owned, State-run/owned, or Federally-run/owned facilities Applicants who own their commercial creative space Festivals without permanent space Office, practice, and private workshop and studio spaces Temporary rental spaces that are not occupied by the applicant 12 months out of the year New (previously unoccupied) creative spaces unless the Applicant was displaced from their current space in the last 3 months of application closing date Live Music Venue: An establishment where live music programming is the principal function of the business and/or the business is a live music destination, and where the venue establishes the ability of an artist to receive payment for work by percentage of sales, guarantee, or other mutually beneficial formal agreement for every performance. A live music venue is a destination for live music consumers, and/or its music programming is the primary driver of its business as indicated by the presence of at least five (5) of the following: Defined performance and audience space Mixing desk, PA system, and lighting rig Backline At least two of the following: (i) Sound engineer (ii) Booker (iii) Promoter (iv) Stage manager (v) Security personnel Charges admission to some music performances through ticketing or front door entrance fees Markets talent through show listings in printed and electronic publications Hours of operation coincide with performances Programs live music at least five nights a week Multi-Use Creative Space: A Commercial Creative Space that provides a publicly accessible area or areas that can be used for a wide variety of creative events, including arts exhibitions, concerts, plays, film screenings, etc. Museum/Art Gallery: Facility with a principal function and mission to exhibit, present, and/or sell artistic work in a variety of media produced by an artist, artist collective, or arts and culture organization, accessible by public audiences. City-run/owned, State- run/owned, or Federally-run/owned facilities are not eligible. Performance Venue/Theater: An establishment whose principal function and mission is to present live performances, plays, live music, film screenings, or other performances of artistic work produced by an artist, or arts and culture organization, accessible by public audiences. Creative Space DefinitionsNext Steps Memo to Mayor and Council sharing a briefing on The Creative Reset + Funding Guidelines and Application opening Launch our information formally via website and direct communications Application Process with Submittable Intake Form Eligibility Form Application Form Application Timeline Mid-October: Submittable Profile Intake Form & Eligibility Forms Open October 21: Application Opens December 11: Application Deadline Planned Launch Calendar 2025 2026 MarchMarch March Nexus Nexus Oct 21, 2025 Elevate Austin Live Music Fund CSAP Heritage Preservation Grant 2027 March Nexus July September Elevate Austin LMF CSAP Heritage Preservation Grant Nexus July July September September Elevate Elevate Thrive Thrive Austin LMF Austin LMF Heritage Preservation Grant Historic Preservation Grant Nexus Nexus All program information available at: www.austintexas.gov/acme/grants-funding QUESTIONS?